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Product Development

Product Development

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Experiences that make a difference

Our Features

Conceptualization – At this point your product is only an idea. Clients invests         heavily hence understanding the purpose is required before conducting the research and development.

Overview – Once the ideation is done we launch your product in paper before developing in using codes.

Competition analysis – The product is being created. Analyse your competitor, what they are up to? Their strength and weakness. Which are the grey areas? Your contribution to create the new product.


Development  – Now is the time our developers brainstorm and phase out one step at a time, when they are all in one page with the core team The magic starts of creating the new product.

Delivery – The product is ready. We explain each and every step and the operative functionalities, so they are in a position to fully utilize the product as expected.

After Support – Once the new product is on the market, the competition is high. We are more than happy to guide them for any technical glitch (if any) and support them with the needful resolution.

Our CORE Product Service PROCESS :

Understanding Product development process

An effective development process for products is primarily segmented into the following key stages

Generation of a Concept :
In order to bring your imagination live as a product, what is the most important element is to ideate a concept. This is the first step of product development.

Brainstorm and Idea- refinement :
The core decision makers brainstorm their thoughts and concepts in one platform and strike out the unnecessary tasks and streamline ideas which need to funnel down in the process.

Defining the Concept :
What is technical feasibility and what is the market potential of the Product? While planning a new product, you must consider the design output now.


Calculated analysis – The core team and the clients are now sure of the idea and ensures it fits the business strategic plans.

Ideation into product development :
We create a prototype product or pilot service so as to understand we are in the process track.

Asses marketing and concluding the ideation :
In order to ensure the product is based on the client’s specification, the product receives a go ahead and piloting now converts to realistic product.

Product launch : The thorniest stage.
Do set a launch date, pre determine the brand promotion and launch, determine how to sell, promote and support your product or service. Brining it LIVE first time is important.

In addition to the above what we emphasize on is

Creating a project team

Each and every product enquires a dedicated development team.
In creating the team we have to keep in mind to include people with a variety of talents as well as an imaginative creative person you may also need a technical proficiency, a marketing expert, someone who can source elements and someone who comprehends the supply-chain difficulties you could encounter.
All team members must be on the same page and fulfil the ‘ objectives committed to our client.

Evolving your ideas

We find a lot of risk factors when developing a new product
To curtail or diminish such risks ,the following factors are considered:
⦁ Is your product good enough to meet customers’ specifications? E.g. design, ease of use and performance benefits.
⦁ Is your product technically feasible ? Will it meet the design, resource and manufacturing requirements?
⦁ What are your goals post the product launch ? Does it meet the strategy outlined in your business plan and play to your business’ strengths?

Maltech matches the products with the market needs

In the market and stand out, new products and services have to offer benefits that meet your customers’ needs. Our team is apt in  discovering what is expected from the dynamic market. Our specialized research team conducts market research using smart techniques and conducts detailed R & D in the form of  surveys and trend analysis We are then able to understand what the end user of your product might be  expecting? Who is your most important customer? These are few important things you need to keep in mind.